Selected work

Proof over promises. Here’s some of what I’ve delivered, grouped by what it is.

SEO proof

  • Organic growth

    Search Console results

    Google Search Console showing clicks and impressions growth (client domain blurred)

    Real clicks and impressions from content I wrote and optimized, straight from Google Search Console.

Content strategy

  • Content map and action plan

    B2B SaaS client

    A multi-phase SEO content strategy and action plan (client details blurred)

    Took a site with just two ranking keywords and built a five-phase content strategy from competitor and keyword research, with clear targets like top-10 rankings in 60 days.

    Ahrefs

Email and automation

  • Email automation flow

    HubSpot workflow

    A HubSpot email automation workflow with a 21% click rate

    A HubSpot nurture flow I built that branches on how contacts engage. One sequence hit a 21% click rate, well above the typical range.

    HubSpot
  • Social and email scheduling

    Multi-channel campaigns

    A content scheduling dashboard across social and email (client name blurred)

    Scheduled and managed social and email content across channels to keep campaigns running consistently.

E-commerce

  • Shopify product content and SEO

    E-commerce client

    A Shopify product page with SEO-optimized title and description

    Product and collection pages written and optimized for search, including titles, meta descriptions, and copy that converts.

    Shopify
  • Google Merchant Center feed

    Shopping optimization

    Google Merchant Center product feed (account name blurred)

    Product titles and descriptions optimized for better visibility in Google Shopping.

WordPress

  • WordPress site build

    Design and content

    A WordPress website built and optimized end to end

    Built and optimized a WordPress site end to end, across Elementor, Divi, Oxygen, and Breakdance.

    WordPressElementor

Published articles

A selection of articles I’ve written and edited across health, wellness, and finance. Click any to read it live.

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